Who we are
At our core, we’re a technology solutions house leveraging AI tools to improve operational capabilities of various industries which include but are not limited to: Franchising, …..
Gone are the days of hearing, “That’s how it’s always been done”. We’re here to unplug typical storylines and reshape how business gets done.
With a deep analysis of pain points, we craft solutions using existing technologies and new developments to create immediate improvements that are both time and cost-effective.
Our iterative process improvement then continues to help maximize the effectiveness of the solution.
Come check out what our labs have been cooking.
Why Us
Our team has a diverse background spanning sales, marketing, software engineering, AI tools development, finance, and data scientists.
We understand that every company has a common goal of revenue and growth. As a team, we work hard every day, analyzing industry use cases and work on crafting and implementing novel technology solutions to amplify your company.
Franchisor Solutions
Franchisors expand by attracting and recruiting franchisees through strong branding, digital marketing, and broker partnerships while streamlining operations with training, technology, and support. They grow into new markets using data-driven strategies, master franchising, and real estate expertise. Leveraging AI, automation, and franchise management software enhances efficiency, while fostering strong franchisee relationships ensures long-term success. Alternative strategies like conversions, corporate locations, co-branding, and international expansion further accelerate growth. By combining these approaches, franchisors can scale effectively while maintaining brand consistency and profitability.
What usually happens
The typical story is after franchisors have established a strong foundation, they seek brokers to help find new franchisee leads. When working with brokers, franchisors expand by leveraging their expertise to source, vet, and present qualified franchisee candidates. Brokers use their networks and marketing efforts to attract prospects, ensuring they meet the franchisor’s financial and operational criteria. They assist in identifying strategic markets, matching franchisees to ideal locations, and facilitating multi-unit expansion. Brokers also help streamline onboarding, ensuring franchisees align with brand standards. By utilizing CRM systems, AI-driven lead scoring, and performance tracking, franchisors and brokers optimize recruitment efforts. Some brokers continue supporting franchisees post-sale, helping maintain engagement and long-term success.
The problem with this
Franchisors often face challenges when working with brokers, including high commission costs, which can significantly cut into profits. Many brokers prioritize quantity over quality, leading to an influx of unqualified leads that waste time and resources. Some lack a deep understanding of the franchisor’s brand vision, resulting in mismatched franchisees who may struggle to succeed. There’s also a risk of conflicts of interest, as brokers may push brands that offer higher commissions rather than the best fit for candidates.
Additionally, poor communication and transparency can leave franchisors in the dark about lead progress. Over-reliance on brokers can further limit direct franchisor control, making it harder to build strong relationships with franchisees. Lastly, legal and compliance risks arise if brokers misrepresent franchise opportunities, leading to potential disputes and liabilities.
We have a solution!
We’ve found the bridge to what is a large gap between franchisors and franchisees. Are we brokers? In short, no – not in the traditional sense. We do some of the items brokers do by identifying strategic markets to find appropriate matches. However, going deeper, our sophisticated system using iterative data analysis with improved learning from AI which helps us curate high-quality leads that have a high likelihood of becoming your franchisee. Our process and systems communicate with leads to properly vet them before they are provided to you.
